Understanding metrics :The measures that improve results
What is the first thought that comes to our mind when we hear the word ‘metrics’? “If you don’t…
What is break-even analysis?
Any financial action has its own set of market reactions. However, unlike the laws of science where the reaction…
What is a Prototype?
A prototype is a framework or early sample or model built to test a concept in the market or…
What is ‘Net Worth’
When you hear about the famous business tycoon Mukesh Ambani, what is the first question that comes to your…
Difference between Sales and Marketing
It is common for most of the people to use sales and marketing interchangeably. The reason is — they…
Productivity boosters
Hi guys, first of all congratulations that you have come this far. You are almost towards the end of…
What is marketing and its importance for startups
Imagine you have started a business and you have an amazing idea. This idea is good enough to fetch…
Tools of the trade
In this article you will learn about some very important tools that will help you massively in your entrepreneurial…
Common myths busted
In this lesson, we will aim at busting some of the common myths in the entrepreneurial journey. These are…
Case Study on Zomato Food App
There was a time when we used to call restaurants and hotels for the food menu and reservations. Then…
