B2B and B2C are the two ways of commercial transactions, which happens based on a business’ target market.

In a B2B model, a company does business with another company for profit, whereas in a B2C, a business sells its products directly to consumers without the involvement of any third party. In both the models, the business systems differ in scale, complexity, scope and cost. That’s why businesses must implement the right model for their end-users.